It's all about fun and fitness
Bigwig Races was formed to create valuable sponsorship opportunities for business of all sizes by professionally producing 5K and 10K races. Rather than throwing together races last-minute or putting together a race solely for the purpose of raising money for charitable organizations, Bigwig Races ran every race like a business project. This ensured that every race was effective, both as a promotional vehicle and as a competitive sporting event to support community ﬁtness. We leveraged years of experience in advertising, publishing, process improvement, accounting, sales, event planning, and project management. Our principals also enjoy running in local and regional races and have participated in hundreds of races, some as a sponsored athlete.